I. Donation Administration: 12.5%
This is assigned to Freeland USA for receiving, accounting, administering and legally guaranteeing the funds, including logging and responding to donors with tax deduction confirmations, ensuring campaign updates, and processing the annual IRS 990 and other 501-c-3 related filings.
II. Field Work (Campaign Pillars): 87.5%
1) Reducing Demand for Wildlife: 25%
- Running behavior change campaigns, including storytelling, that reward responsible consumerism;
- Developing alternative livelihood programs for communities dependent on wildlife consumption or sales;
- Strengthening laws and policies.
2) Protecting Wildlife and Natural Habitats: 25%
- Frontline ranger and community patrol support: training, equipment, life insurance;
- Poverty reduction: youth education and alternative livelihood support;
- Empowering rural communities to defend their land and human rights as nature protectors;
- Restoring nature: growing and re-wilding interconnected networks of protected areas, buffer zones, corridors;
- Sustainable agriculture: scaling environmentally friendly farming practices.
- Limiting non-essential roads, infrastructure, and development projects in remote wilderness or frontier areas.
3) Countering Wildlife Trafficking: 20%
- Empowering law enforcers to identify and dismantle criminal syndicates and seize their assets;
- Funding wildlife enforcement operations;
- Establishing and linking databases on wildlife crimes;
- Helping the private sector adopt compliance measures for nature protection;
- Enabling and rewarding citizen support for, and monitoring of, nature protection.
4) Reducing zoonotic risks from industrial agriculture and industrial farmed-animal supply chains: 17.5%
- Establishing high biodiversity buffer zones around wilderness areas that meet human needs (eg
agroforestry and silvo-pasture);
- Limiting large-scale commercial farming around wilderness areas;
- Promoting genetic diversities in commercial livestock operations;
- Promoting livestock sanitary and welfare standards;
- Reducing the demand for and consumption of industrially reared animal products.
Note: Each campaign pillar requires coordination and support that includes personnel; travel, online tools, archival, and data maintenance, which amounts to an estimated average of 3.12% ofoverall costs assigned to each campaign pillar.